As Gladwell claims, during the Civil Rights movement there were no social media used with publicating the movement. Yet, millions came together to march as a whole. However, by the time the civil rights movement had such a large march, it had been a working progress for over 10 years. The months or even years spent discussing logistics, leafleting and building a coalition were crucial to the success of the Civil Rights movements (Tsukayama). Moreover, social media has the capability and potential of exposing the word or movement through the entire universe. The #BlackLivesMatter hashtag exploded through the power of social media. Mostly trending on Twitter with an engagement of over 9 million times by users (Morrison). The three activists who created the #BlackLivesMatter movement, Patrisse Cullors, Alicia Garza, and Opal Tometi have all cited the importance of social media in helping pursue
As Gladwell claims, during the Civil Rights movement there were no social media used with publicating the movement. Yet, millions came together to march as a whole. However, by the time the civil rights movement had such a large march, it had been a working progress for over 10 years. The months or even years spent discussing logistics, leafleting and building a coalition were crucial to the success of the Civil Rights movements (Tsukayama). Moreover, social media has the capability and potential of exposing the word or movement through the entire universe. The #BlackLivesMatter hashtag exploded through the power of social media. Mostly trending on Twitter with an engagement of over 9 million times by users (Morrison). The three activists who created the #BlackLivesMatter movement, Patrisse Cullors, Alicia Garza, and Opal Tometi have all cited the importance of social media in helping pursue