Tourism is an important, even vital, source of income for many countries- an activity essential to the life of nations because of its direct effects on the social, cultural, educational, and economic sectors of national societies and on their international relations (recognized in the Manila Declaration on World Tourism, 1980). Tourism brings in large amounts of income into a local economy in the form of payment for goods and services needed by tourists, accounting for 30% of the world’s trade of services, and 6% of overall exports of goods and services. It also creates opportunities for employment in the service sector of the economy associated with tourism ( UNWTO, June 2012). Thus, the industry highlights activities wherein people can travel by through different modes of transportation and blend in different nationalities. Travelling can be by land, sea and air depending on the preference of the tourist. People’s basis of travel vary from their desire. The most common concept in travel is to enjoy, but for some it is relating to others …show more content…
Through furnishing invulnerable journey, it is servicing tourists and motivating prospective travelers. In addition, people can achieve wherever they desire to travel regardless of pricey journeys as long as they really want to fulfill it. It is not only about dreaming rather to claim and enjoy that dream and make it into reality. Tourism has many services to offer that the tourist will benefit from travelling, it may be local or international. Definitely, products that are bought favors back in return for the money that was paid for. The advertisement is the marketing strategy in which potential travelers are the target market. Detailed and conducive advertisement could catch the attention of the people that will make try to explore the world through tourism promotion. It can be said that, tourism is necessary for people not only for the benefit of country’s economic growth but it’s the personal experience that one cannot steal from anyone. Through tourism promotion, everyone can benefit the services that tourism has to offer. Also, it is the way to explore the world and nurture the world’s marvelous