Qualitative Analysis Methods

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4. Conduct a quantitative analysis of comparative market data. To do this you will need to access data such as sales data or information about existing or potential customers such as demographic information or geographic information. Using this information, use at least two of the following statistical techniques for a comparative market analysis:
• cross-tabulations for grouped or ungrouped data
• mean
• median
• mode
• Z, T and chi square tests.
Write up the results of your quantitative analysis and what the result mean in terms of market trends and developments and impact on the business.
• Target customers’ income level:

Below $2,000

$2,000-$3,000

$3,000-$4,000

$4,000-$5,000

$5,000-$6,000

$6,000 above

Quantitative analysis techniques Results Result
…show more content…
As most of the people has become or want to become a vegetarian and bring less harm to animals, they would have the concern about where all their nutrition come from if they stop eating meat and they may have doubt or not believe that being a vegetarian can get a perfect nutrients. This book has provided the information about how cans you get the nutrients from types of vegetables as a substitute of nutrient from meat. This book also talk about the plant-based diet which can helps to improve or reduce several health issue like obesity, high blood pressure, diabetes, cancer and etc. Most of the nutrients we can actually get from the nuts, seeds, grain, vegetables and fruits. People who want to maintain a good health of being a vegans or vegetarians can read this book in order or get more idea and …show more content…
The Vegan Dining Campaign in Australia starting to benefit the restaurant by brings in the vegetarian food option in the restaurant menu. There is a big opportunity to bring in more customers with the vegetarian menu for customer who is a vegetarian or vegan, who like to cut down meat intake for healthy, environmental, or ethical purpose, who want to cut down their weight or for religious or belief purpose. The result shows that the big part of Australians are vegetarian or cutting down in meat intake, and most of the current vegetarian restaurant has a success in business due to the increasing demand of vegetarian food. A lot of people are start searching for vegetarian restaurant or restaurant with the vegetarian option in the menu. So, the restaurant are being suggest to offer the cater for the vegan as it can win a group of new customers as the demand for vegetarian food are expanding

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