Question 1
The Segway was considered to be bringing about the revolutionized transportation but the issue which has been making it to lag behind is that there was no innovation and the focus was on innovation. The innovation factor lacked in it as there was no creativity factor in developing the Segway. The aim which is evident in that Segway intended to make an invention but they had no innovation in making the product feel unique about its existence. The Segway team did not do a better work because they have not carried out carefully the market analysis and Segway has missed the real opportunity which has been important for innovation. The focus was more towards the development of technological factors and the quality of the brand while …show more content…
There is battery operation in Segway which will require charger and there will be chances that vehicle may stop in between the way. The uses cannot charge the vehicle as the availability of the charging facility is a big issue for the customers. The vehicle seems to have been designed for children. Segway can change the design of its facilities and the seating capacity is the demand for consumers and the charging issues need to be solved which will help in fitting to the environments and lives of individuals. There can be another modification which is that the issue of parking that is very much common as the vehicle needs a paring place and security system should be provided like the cars are having the key for operating it. Segway can have automated voice recognition or specific password and username and will maintain a high level of security for the vehicle. (Voth, …show more content…
The pricing policy at the start which was of thousands of dollars resulted in the failure of the product and this was done without determining the market cost. The general market could have made the price acceptable which will make Segway suitable in the general market. The two wheel transport is well suited for the upper class in the society which will be best suitable for them to be successful initially as the people belonging from rich sector tend to be more interested in buying such products because they are not bothering for the price and can use the two wheeled vehicle to fulfil the luxury class choice. The vehicle is not suitable for middle class people because it is expensive and not economical as there are issues related towards its comfortable seating which is not present and it can be effective if it is targeted in those areas where the need of Segway is basically for having an economic use as the price of purchasing is very high still it works by the battery and saves the fuel. The customers need to be aware that the saving policy. The target of Segway needs to collaborate with certain car companies and join them which can be effective for having success at the forefront. (Waters and Field,
The Segway was considered to be bringing about the revolutionized transportation but the issue which has been making it to lag behind is that there was no innovation and the focus was on innovation. The innovation factor lacked in it as there was no creativity factor in developing the Segway. The aim which is evident in that Segway intended to make an invention but they had no innovation in making the product feel unique about its existence. The Segway team did not do a better work because they have not carried out carefully the market analysis and Segway has missed the real opportunity which has been important for innovation. The focus was more towards the development of technological factors and the quality of the brand while …show more content…
There is battery operation in Segway which will require charger and there will be chances that vehicle may stop in between the way. The uses cannot charge the vehicle as the availability of the charging facility is a big issue for the customers. The vehicle seems to have been designed for children. Segway can change the design of its facilities and the seating capacity is the demand for consumers and the charging issues need to be solved which will help in fitting to the environments and lives of individuals. There can be another modification which is that the issue of parking that is very much common as the vehicle needs a paring place and security system should be provided like the cars are having the key for operating it. Segway can have automated voice recognition or specific password and username and will maintain a high level of security for the vehicle. (Voth, …show more content…
The pricing policy at the start which was of thousands of dollars resulted in the failure of the product and this was done without determining the market cost. The general market could have made the price acceptable which will make Segway suitable in the general market. The two wheel transport is well suited for the upper class in the society which will be best suitable for them to be successful initially as the people belonging from rich sector tend to be more interested in buying such products because they are not bothering for the price and can use the two wheeled vehicle to fulfil the luxury class choice. The vehicle is not suitable for middle class people because it is expensive and not economical as there are issues related towards its comfortable seating which is not present and it can be effective if it is targeted in those areas where the need of Segway is basically for having an economic use as the price of purchasing is very high still it works by the battery and saves the fuel. The customers need to be aware that the saving policy. The target of Segway needs to collaborate with certain car companies and join them which can be effective for having success at the forefront. (Waters and Field,