1.0 Introduction
This report has been carried out to understand how the company, Nike Inc., has implemented Lean Production in their manufacturing process and to give suggestions for further improvement if possible.
1.1 Lean Production
Lean production is one of the many Japanese process of cutting down waste whilst ensuring that the quality of the product does not suffer. It includes Kaizen, cell production, Just In Time (JIT).
Kaizen involves continuous improvement. Whilst cell production is when parts of the product is manufactured in separate areas and thereafter assembled. And Just In Time is when the stocks required for production comes as it is required.
1.2 Company Overview
Nike Inc. is an American multinational that designs, manufactures and markets worldwide footwear, apparel, equipment, …show more content…
Since the financial year 2009, Nike Inc. has experienced a 38 percent increment in their sales and by 2017 they expect to increase their sales revenue further.
According to Nike’s website (2015), their mission is to bring inspiration and innovation to every athlete in the world.
2.0 Strategic objectives of Nike Inc
Strategic objectives help the company to achieve their mission. This causes them to be very detailed and span over a specific period of time. On their website Nike has specified that their targets have been divided into two major segments in order to understand them better.
They are:
• Make Today Better: their six key impact areas that they are focusing on to improve their performance
• Design the Future: shows how they plan on being innovative in order to take their company further.
2.1 Make Today Better
Under this segment they have considered:
Cut Energy: Firstly they aim to cut back on overall carbon emissions from the value chain. They have successfully managed to reduce it by 13% by
This report has been carried out to understand how the company, Nike Inc., has implemented Lean Production in their manufacturing process and to give suggestions for further improvement if possible.
1.1 Lean Production
Lean production is one of the many Japanese process of cutting down waste whilst ensuring that the quality of the product does not suffer. It includes Kaizen, cell production, Just In Time (JIT).
Kaizen involves continuous improvement. Whilst cell production is when parts of the product is manufactured in separate areas and thereafter assembled. And Just In Time is when the stocks required for production comes as it is required.
1.2 Company Overview
Nike Inc. is an American multinational that designs, manufactures and markets worldwide footwear, apparel, equipment, …show more content…
Since the financial year 2009, Nike Inc. has experienced a 38 percent increment in their sales and by 2017 they expect to increase their sales revenue further.
According to Nike’s website (2015), their mission is to bring inspiration and innovation to every athlete in the world.
2.0 Strategic objectives of Nike Inc
Strategic objectives help the company to achieve their mission. This causes them to be very detailed and span over a specific period of time. On their website Nike has specified that their targets have been divided into two major segments in order to understand them better.
They are:
• Make Today Better: their six key impact areas that they are focusing on to improve their performance
• Design the Future: shows how they plan on being innovative in order to take their company further.
2.1 Make Today Better
Under this segment they have considered:
Cut Energy: Firstly they aim to cut back on overall carbon emissions from the value chain. They have successfully managed to reduce it by 13% by