But consumers think it is Arnott in order to better share market share and attempts to guide the market direction. As a result, Arnott's new product did not meet its expectations but had a lot of negative impact on its sales.
4. Cultural relativism
Many people think Arnott needs to mark the product to buy the object, rather than sell it to everyone. This prevents consumers from being packed or misleading. Companies need to ensure that the interests of consumers, rather than damage the consumer's trust in the product. Respect the consumer's advice and views on the product, and make appropriate changes to improve consumer satisfaction.
AMA is the American Marketing Association commits itself to promoting the highest standard of professional ethical norms and values for its members. Norms are established standards of conduct that are expected and maintained by society and/or professional organizations. These basic values are intentionally aspirational and include honesty, responsibility, fairness, respect, openness, and citizenship.
From my own perspective honesty and responsibility is more