Theto Maoto
Grade 12 J
PEPPS Polokwane
Business
Secondary Research Project 2016
INDEX
1. Executive summary………………….Page 3
2. Background of the company……..Page 4
3. SWOT……………………………………Page 5
4. Porter’s Five……………………………Page 6
5. PESTLE…………………………………..Page 7-8
6. Strategic plan…………………………Page 9
7. Conclusion…………………………….Page 10
8. Glossary……...…………………………Page 11
9. Reference list...…...……………...……Page 12
Executive Summary
I have chosen to do a research about MILADYS. My intention about this is assessment is to study Mr Price groups at large and in this case I chose to focus on MILADYS. I hope that my research will outline what Mr Price group is all about and I will do this by putting in the application that we learned in class. I will be discussing: …show more content…
The SWOT analysis on the company in response to the information collected on the micro environment
Analyse current challenges the business is facing with regards to the market environment using Porter’s …show more content…
• Looking at the different factors that affect the business, shows that there can also be strategies that can be put into place to insure that MILADYS grow.
• They add value through the diversity of their in – house brands and labels.
• They are a well-co-ordinated, fashionable range comprising corporate, smart casual and weekend wear.
• Their wear is aimed at 40+ woman.
• They sell good quality and comfortable products at a value for money, which is reasonable.
• The LSM is 6 to 10.
Glossary
• Demography- the study of the characteristics of a population over a period of time, using information about changing numbers of births, deaths and cases of disease.
• Economic- connected with the way that people and countries spend money and make, buy and sell things.
• Import- to buy things from another country and bring them into your country.
• Negligible- very small and not important.
• PESTLE- political, economic, social, technological, legislation and environmental.
• Prominently- easy to see, important and famous.
• Sustainable- that can be continue or be continued for a long time.
• SWOT- strength, weakness, opportunities and
Grade 12 J
PEPPS Polokwane
Business
Secondary Research Project 2016
INDEX
1. Executive summary………………….Page 3
2. Background of the company……..Page 4
3. SWOT……………………………………Page 5
4. Porter’s Five……………………………Page 6
5. PESTLE…………………………………..Page 7-8
6. Strategic plan…………………………Page 9
7. Conclusion…………………………….Page 10
8. Glossary……...…………………………Page 11
9. Reference list...…...……………...……Page 12
Executive Summary
I have chosen to do a research about MILADYS. My intention about this is assessment is to study Mr Price groups at large and in this case I chose to focus on MILADYS. I hope that my research will outline what Mr Price group is all about and I will do this by putting in the application that we learned in class. I will be discussing: …show more content…
The SWOT analysis on the company in response to the information collected on the micro environment
Analyse current challenges the business is facing with regards to the market environment using Porter’s …show more content…
• Looking at the different factors that affect the business, shows that there can also be strategies that can be put into place to insure that MILADYS grow.
• They add value through the diversity of their in – house brands and labels.
• They are a well-co-ordinated, fashionable range comprising corporate, smart casual and weekend wear.
• Their wear is aimed at 40+ woman.
• They sell good quality and comfortable products at a value for money, which is reasonable.
• The LSM is 6 to 10.
Glossary
• Demography- the study of the characteristics of a population over a period of time, using information about changing numbers of births, deaths and cases of disease.
• Economic- connected with the way that people and countries spend money and make, buy and sell things.
• Import- to buy things from another country and bring them into your country.
• Negligible- very small and not important.
• PESTLE- political, economic, social, technological, legislation and environmental.
• Prominently- easy to see, important and famous.
• Sustainable- that can be continue or be continued for a long time.
• SWOT- strength, weakness, opportunities and