The author, Brandon Steiner, CEO and founder of Steiner Sports in New Rochelle, New York, a leader in sports marketing and collectibles, takes lessons on leadership, strategy, planning, and success learned from working with some of the greatest athletes, coaches, and managers in sports, and applies them to the business world. He condenses their personal stories and experiences, drawing upon them to see how they can be applied to achieve success at work, in business, and in life in general.
His roster includes more than 500 professional athlete superstars from virtually every major sport, including baseball, soccer, basketball, football, hockey, golf, and tennis. Steiner has signed sports greats like Mark Messier, Derek Jeter, Jeremy Shockey, Chad Pennington, Sandy Koufax, Mia Hamm, Walter Payton, Muhammad Ali, and Mark McGwire. Steiner also shares his own principles, and the business philosophies that helped him build his company from a $4,000 initial investment to a $35 million enterprise. A quote from Franco Harris, one of the NFL's all-time great running backs, "What it takes to win in sports and business are similar", could be seen as the underlying theme of this collection of stories and anecdotes that …show more content…
Billie Jean King worked to overcome the obstacles that women athletes faced in the 1950s and 60s and became a trailblazer off the court as well as on. Jim Brown, the great fullback for the Cleveland Browns, ignored people who told him he couldn't average over five yards per carry, or that he couldn't gain 1,000 yards in 12 games. Great athletes overcome the naysayers and the odds. They adapt their goals to reality, and they never stop trying. Bill Walton overcame 30 operations on his feet and earned two NBA championships, and has also gained fame as a broadcaster. Adversity is part of the road, and we must learn to accept it and keep going, and see the opportunity in the
His roster includes more than 500 professional athlete superstars from virtually every major sport, including baseball, soccer, basketball, football, hockey, golf, and tennis. Steiner has signed sports greats like Mark Messier, Derek Jeter, Jeremy Shockey, Chad Pennington, Sandy Koufax, Mia Hamm, Walter Payton, Muhammad Ali, and Mark McGwire. Steiner also shares his own principles, and the business philosophies that helped him build his company from a $4,000 initial investment to a $35 million enterprise. A quote from Franco Harris, one of the NFL's all-time great running backs, "What it takes to win in sports and business are similar", could be seen as the underlying theme of this collection of stories and anecdotes that …show more content…
Billie Jean King worked to overcome the obstacles that women athletes faced in the 1950s and 60s and became a trailblazer off the court as well as on. Jim Brown, the great fullback for the Cleveland Browns, ignored people who told him he couldn't average over five yards per carry, or that he couldn't gain 1,000 yards in 12 games. Great athletes overcome the naysayers and the odds. They adapt their goals to reality, and they never stop trying. Bill Walton overcame 30 operations on his feet and earned two NBA championships, and has also gained fame as a broadcaster. Adversity is part of the road, and we must learn to accept it and keep going, and see the opportunity in the