When Genova uses scientific terms, she first explains the term with the use of pictures. She also uses analogies which works with the pictures to deepen the audience’s understanding. In the video, Genova says, “think of amyloid plaques as a lit match. At the tipping point, the match sets fire to the forest. Once the forest is ablaze, it doesn’t do any good to blow out the match. You have to blow out the match before the forest catches fire” (2017). This analogy deepens the audience’s understanding of the tipping point of when the Alzheimer’s starts, by getting the audience involved. At the beginning of the talk, Genova got everyone involved by asking the audience, “let's project out into the future, to your future ‘you's,’ and let's imagine that we're all 85. Now, everyone look at two people. One of you probably has Alzheimer's disease… [if you don’t have the disease] you are a caregiver” (Genova 2017). Which shows the audience just how many people are affected by the disease of Alzheimer’s. Another TED talk done by Samuel Cohen talks about the work he and his team are doing in order to find a cure to Alzheimer. The information that is provided is very similar to the information that Genova talks about in her video. The difference is that Cohen only uses visuals when he is showing data that has been collected on one of his studies. He is also very blunt and to the …show more content…
Genova explains that by the way we live our life, the genes that have been inherited, and with neural plasticity and cognitive reserve Alzheimer’s can be prevented (Genova 2017). By living life everyday amyloid plaques are already accumulating between synapses, but by getting a good night sleep, and having a healthy diet, smaller amounts of amyloid plaques will accumulate. By getting a good night’s sleep, the glial cells are able to rinse the cerebral spinal fluid through the brain which in turn clears away the amyloid plaques from the synapses (Genova 2017). With the synapses clear the person is able to start the day fresh. When it comes to cardiovascular health it is extremely important, as Genova points out, 80% of people that had Alzheimer’s also had a cardiovascular disease (Genova 2017). The last thing that everyone can do in order to prevent Alzheimer’s is creating synapses. A synapse is a space between two nerve cells where impulses pass by diffusion of a neurotransmitter; synapse can be created by more formal education, a higher level of literacy, and by completing more stimulating activities (Genova 2017). By having more synapses, there are more connections in the brain allowing for information to be kept longer in the brain, and if Alzheimer’s does start going through the brain ruining synapses, there will be more connections that are available. This TED talk provides