Aesthetic labor requires that service workers “look good and sound right” for the job, it highlights “the enjoyment associated with shopping and downplays the drawbacks of working in a substandard job” (Williams and Connell, p14). The demand of aesthetic labor also justifies “continued job segregation, holding responsible workers and customers – and not employers – for the sorting of workers on the basis of class, race and gender” (Williams and Connell, p14).
We can see aesthetic labor in field of retail employment, it emphasizes the pleasures associated with shopping. People can get much happiness and satisfactions not only because of cultural goods but also “through fitting in with a congenial group that shares similar interests and sensibilities”
We can see aesthetic labor in field of retail employment, it emphasizes the pleasures associated with shopping. People can get much happiness and satisfactions not only because of cultural goods but also “through fitting in with a congenial group that shares similar interests and sensibilities”