Friis later argues, “the role of ISIS’s beheading videos in the UK and US is a crucial demonstration of how visual imagery, and the way in which the violence of war is made visible, shape what come to be perceived as the ‘realities’ and ‘facts’ of war, and thereby which political responses will appear sensible and legitimate. (pg. 3) In a time where America has led the war on terror over the last few year and the public fluctuates from supporting the war to wanting to end the war, the media and its ability to reach a widespread audience plays a part in both constructive and destructive usage throughout the war on terror. Figure1. "A Message to America"
The usage of social media has expanded from its original concept and now includes an ability to play a strategic role in contemporary warfare by visual imagery and visual media. In the article the author examines how the videos function as a strategic