EXTERNAL (PEST) Pestle Analysis is originally known as PEST Analysis, it is used to determine the impact of the external factors on the organization. Francis Aguilar was the one who originate this tool; he believes that PEST act as an important factor in scanning the business environment (Pandey, 2011). PEST stands for Political, Economical, Social and Technological factors. According to Pandey (2011) PESTLE Analysis is used to examine the current and future state of the industry an organization…
PESTLE ANALYSIS Pestle analysis which sometimes is also referred to as PEST analysis is used as a tool by companies to track the environment they are operating in. It gives a bird eye view of the whole environment from the many different angles one wants to check and keep a track of while contemplating on a certain idea or a plan POLITICAL: Guwhati tea factory had to be shut down due to threat and extortion it faced ECONOMIC: There has been a hike in oil rates yet HUL maintains its profits and…
PESTLE Analysis Political factors The political condition of Denmark is very good because of the multi-party system. The government uses policies which helps the overall business of the country and makes it easy for the investors to invest. So the government makes it very easy for big companies like Lego to survive in turbulent economic times. The operation of the company is also influenced by the policies of the European Union as they have to abide by the rules made by them. The European Union…
Strategic Planning Concepts SWOT/PESTLE There are many strategic planning concepts available to businesses and organizations. Businesses and organizations must identify which concept or combination of concepts that meet their needs. The type of business or organization and their objectives may impact the strategic planning concept chosen. This paper discusses SWOT and PESTLE strategic planning concepts and their usefulness for organizations. SWOT stands for strengths, weaknesses,…
Next I will tell you about PESTLE analysis and how Pepsico uses PESTLE to help their company. First I will tell you about PESTLE and what it is use for, PESTLE analysis is a concept in marketing principle’s, this concept is used by companies as a tool to track their environment their operating in or are planning to launch a new project, product, service etc. PESTLE is a mnemonic which is expanded from denotes P for political, E for economic, S…
Although the quality, design and technological specifications of consumer electronics remain important characteristics in the decision making process of a consumers’ purchase, marketing strategies and tactics have a crucial impact on the perception of existing and potential customers. The reputation of a company, including their ethical behaviour, from human resources to their impact on the environment at large and the perception of industry innovators in their specific market can influence the…
It is interesting to see in this section the complex functions of self-disparaging humour deployed in the classroom can help the teachers to establish, maintain relationship with students. Besides deploying self-disparaging humour, teasing humour is frequently used to carry out various complex functions. 5.7.2.2. Teasing humour Drawing from the previous sections, it is argued that the role of joke and humour can usefully help the teachers to mitigate the negative effects of criticism and…
The general environments influencing project processing. There is a acronym ‘PESTLE’ PESTLE factors of environments must be studied to improve the quality standards of a project and its feasibility. These environments hugely impacts on the processing unit. Discussions on each aspect of these environments determining factors that may influence an organizational development of a project * Political- In this government regulations are intervening in the organization to meets its goals. This is…
company operates. Any company pursuing a good and stable position in the market needs to analyze the PESTLE factors and how these factors are interrelated with the firm’s internal environment, how they affect on the staff relationships, organizational behavior and work structures. Taking the natural dispositions of human into consideration that he is harder than stone but weaker than flower,…
Mini-Case Analysis 1 Developing a Marketing Strategy Pestle Analysis described marketing strategy as “the process that allows the organization to focus on available resources and utilize them in the best possible manner to boost sales and gain leverage over competitors” (Pestle Analysis, 2016). In other words marketing strategies are the means by which a company achieves its marketing objectives and are usually concerned with the 4 p’s of marketing. A good marketing strategy will allow the…