Creativity is like seeing things in different ways, new actions that can be carried out in different ways to make things more likeable and pleasing for one’s self and more importantly others, and it’s also about finding novel solutions to problems at hand. Creativity is the lifeblood of organizational success and a source to gain a competitive advantage 22(Liao, Lu & Loi, 2010). There are a number of factors that can engage employees in creative behavior to ensure organizational success some of them include personal characteristics of employees like enthusiastic about complex task, boarder area of interest, patience towards task vagueness, and self-assurance and contextual factors leading towards higher level of intrinsic motivation like task complexity, supportive style of supervision 1 (Oldham & Cummings, 1996). The style of supervision or the style of leadership has been one of the determinants of engaging employees in creative behavior 1, 2,3 (Oldham & Cummings, 1996; Liden, Wayne, Zhao, & Henderson. 2008; Yoshida, Sendjaya, Hirst, Cooper. 2014). Leaders are the ones who inspire its followers towards achievement of a specific …show more content…
Despite some of the similarities between servant leadership and LMX, there are some basic features and assumptions of servant leadership approach which are not found in LMX theory for example being sensitive to the personal needs of followers, the development of sub-ordinates into servant leaders, and inspiring followers to serve the community. Researchers have observed that subordinates’ social identity is a fundamental element in leadership operations, which in turn effect followers’ perceptions, actions and outcomes.36 (Lord & Brown, 2004). An individual’s social identity is the “knowledge of his membership of a social group (or groups) together with the value and emotional significance attached to that membership” 31(Tajfel, 1978). Social identity theory has been extensively used to demonstrate the relationship between employees and their organizations 32,30,33(Ashforth , Harrision & Carley, 2008; Ashforth & Mael, 1989; Hogg & Terry,